For Queens owners whose listing expired
Your home didn't sell. Get a second opinion before you relist.
I'll look at your property the way buyers did: what they saw in the listing, which homes they bought instead, and what I would change. Then we talk, on your terms. There's no cost and no obligation, and it isn't an automated estimate.
Why a second opinion
The usual advice is to cut the price and try again. Sometimes that's right. Often it isn't the whole story.
Buyers who looked at your home compared it with a handful of others and chose one. Knowing which ones, and why, tells you what to change. Here are the three questions I'll answer for your property.
Where did your price sit against what actually sold?
I compare against closed sales and signed contracts, inside your building when it has them, rather than other asking prices.
Did the listing show buyers the home's real strengths?
Photos, floor plan, description and the order buyers saw them in. Small fixes here can change who books a showing.
Did the right buyers ever see it?
Where the listing appeared, which agents could find it, and whether it reached buyers coming from Manhattan.
You won't hear me criticize your previous agent. Good agents have listings that don't sell, and markets move. What matters is what you do next and what it's based on.
Results
Listings that didn't sell. Then did.
A second attempt works when something real changes. These are sales by Alta Real Estate agents, including homes that sat for months or years first.
of the Year
Awarded to Alta Real Estate for the sale of a Midtown penthouse that had gone unsold for a decade. It closed at a record price for the building.
The same discipline goes into every listing we take on in Queens, whatever the price.
Transactions by agents of Alta Real Estate. Past results do not guarantee future outcomes. Every home and market is different.
Manhattan to Queens · The Metropolitan Standard
Market your Queens home to the buyers already looking from Manhattan.
Buyers moving from Manhattan often search with Manhattan agents, who work from a different listing system than most Queens agents. The Metropolitan Standard puts your home in front of both groups, with four specific commitments.
Priced from what sold
Closed sales and signed contracts, building by building for condos and co-ops. Asking prices are not evidence.
Shown like a Manhattan listing
Professional photography, a floor plan and a written description that leads with what buyers care about.
Listed on both sides of the river
OneKey MLS for Queens agents, REBNY RLS for Manhattan agents, and Alta's own buyer network.
A written update every week
Showings, feedback and what's happening around you, so every decision about price or timing is made with evidence.
Who you'll work with
One person to talk to, and a brokerage behind him.
I review your property myself and I'm the one who calls you. If we decide to work together, I'd like to see the home in person before I recommend a price or a plan. A plan made without seeing the home is a guess.
David Lozada
Licensed Real Estate Salesperson · Alta Real Estate
I work with sellers and buyers across Queens and Manhattan, with a focus on the neighborhoods below. My job on a second opinion is to give you a straight read of where your property stands, including when the best answer is to wait.
Rick Kelly
Founder & CEO · Alta Real Estate
Rick leads Alta's Manhattan sales and buyer network. On select listings he joins as co-listing agent, bringing Manhattan buyers and agents directly to Queens homes.
How it works
From your address to a plan, at your pace.
You can stop at any step. Most owners want the conversation first and decide about selling later, and that's fine.
- Two minutes
Send the address
Use the form, or text me the address and the code on your letter.
- Same or next business day
I do the research
Your listing history and the homes buyers chose instead. Done before I contact you.
- About 15 minutes
We talk it through
By phone, text or email, whichever you picked. You'll hear what I found and what I'd do.
- If you're considering selling
I visit in person
I see the home, hear what matters to you, and bring a written relisting plan with a price recommendation.
No listing agreement is discussed until you ask for one.
Get your second opinion
Tell me which property. I'll do the homework before I call.
Prefer not to fill out a form? Text or call me directly. Mention the code on your letter if you have it.
Thanks. Your request is in.
Here's what happens next:
- I pull your listing history and the homes that sold near you while it was available.
- I'll call you within one business day.
- If you're thinking about selling again, I'll suggest a time to see the home in person.
Want to skip ahead? Text me a time that works and I'll call you then.
Questions owners ask